client

Canon

Overview

We’re excited to share our collaboration with Paradox Media for the global launch of Canon’s revolutionary R1 and R5 Mark II cameras in the APAC region. This ambitious project included a captivating launch video showcasing both cameras and an in-depth feature introduction for the R5 Mark II.

A standout aspect of this collaboration was the creation of 3D models for both cameras entirely from scratch, allowing us to bring Canon’s vision to life with precision and detail. Our team went above and beyond, combining cutting-edge 3D modeling and dynamic visual storytelling to highlight the innovation and performance behind these game-changing products.

We’re proud to have played a part in delivering this impactful launch!

project credits

BALANCE
SPARTA
AURAE

AGENCY - Paradox Media